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Start from the colour the bride gave you and see what goes with it — and, above all, which real flowers you can make it with. Copy the link and send it: the palette travels in the URL.
Or start from a wedding favourite
Your colour and the one directly opposite it on the wheel, which is the one that differs from it the most. It’s the strongest contrast there is.
The bouquet reads from the back of the room and each flower stands out against the other. Workshop rule: one leads and the other finishes it off — roughly eight to two. In equal parts the two colours fight and neither wins.
Market reference cost per stem. Your supplier’s price has the final word.
Build a bouquet with this paletteYour colour and the two right next to it, one on each side of the wheel. They’re almost the same colour, so they can’t clash.
The bouquet reads as a single colour with nuances, and it’s the most requested combination for weddings because it’s hard to get wrong. If it looks flat, fix it with light — one lighter flower and one darker — and with texture, not by adding a fourth colour.
Market reference cost per stem. Your supplier’s price has the final word.
Build a bouquet with this paletteThree colours at the same distance from each other: a perfect triangle on the wheel. None is more important than the others by colour alone, and that’s both its strength and its risk.
The liveliest of the five. It asks you to set the hierarchy the colour doesn’t give you: one lead, one supporting and the third as touches — something like six, three and one. In equal parts it looks like a fairground bouquet.
Market reference cost per stem. Your supplier’s price has the final word.
Build a bouquet with this paletteInstead of the opposite colour, its two neighbours. You keep almost all the contrast, but spread across two colours instead of concentrated in one.
It adds spark without the head-on clash, which is why it holds up best in a centrepiece: people look at it up close for hours, and a harsh contrast gets tiring. It’s also the easiest to get right when you need contrast no matter what.
Market reference cost per stem. Your supplier’s price has the final word.
Build a bouquet with this paletteA single colour from the wheel, from lightest to darkest. There’s no colour contrast at all: light does all the work.
Elegant and treacherous. Since colour doesn’t separate the flowers, shape and finish have to: a large focal flower, a small filler and a matt green. With everything the same size the bouquet flattens out and looks like a blob.
Market reference cost per stem. Your supplier’s price has the final word.
Build a bouquet with this paletteFlowers are matched by how close their colour is to the real photo of each variety, not by name: on the market, the same “blush pink” is four different colours. Bear in mind that natural flowers vary from one batch to the next.
A wedding conversation almost always starts with a colour: the client shows a photo, a fabric or the shade of the invitations and says “something like this”. The florist’s job is to turn that into specific flowers that exist, go together and can be bought. This tool is that leap: you enter the starting colour and it shows the five classic harmonies and, for each one, the real flowers that bring it to life.
Working with harmonies instead of by eye has a practical advantage beyond looks: it gives you an argument. When you suggest a combination and can explain why it works, the client stops comparing prices and starts buying your judgement.
Monochrome works a single colour in several intensities: it’s the most elegant and the hardest to get wrong. Analogous uses neighbouring colours and gives soft, natural combinations. Complementary pits two opposites against each other and has the most impact. Split complementary softens that clash by spreading it over two shades. And triadic uses three evenly spaced colours: the liveliest and the one that needs the most care.
Pick the starting colour —the dress, the invitations or whatever the client told you— and you’ll see the five harmonies with their shades. Under each shade are the flowers closest to it, with a photo and a reference cost, so you know from the start whether the combination you like will blow the budget. When you’ve got the right one, copy the link and send it.
Sending a link full of colours over WhatsApp closes few weddings. What closes them is a branded proposal with photos, line items and the price: that’s what Evoflor’s wedding and event software for florists does, and it also shows you the margin on each item before you say yes.
To choose which flowers to use, the seasonal flower calendar tells you what will be available in the month of the wedding, and getting paid for weddings and events covers the awkward part: deposits, quotes that don’t move and what to do when the couple changes their mind three weeks out.
